The client needs a designer to create the visual aspects of the game, this includes character designs, styles and colours. They also need someone to create a front cover or poster for the game to be used for advertisement.
The audience will be expecting a game that is both visually appealing as well as being fun to play. They should also feel like the game has not been a waste of their money or their time as it would be enjoyable. I would be expecting them to spread word of mouth about the game and gain more revenue and increase awareness about the game.
The message I am looking to communicate is a game that would be fun and appealing to any gamer that would buy the game. This message would make them want to play the game and spread advertising by word of mouth.
The client is looking for enough design and research for them to be able to go straight into creating the game. This would include in game screenshot examples, character and enemy designs as well as a poster or front cover that would be used for advertisement.
There is a lot of competition in the gaming industry, even the Indie niche is very popular among gamers with more and more joining the ranks. The most popular indie games are very visual and unique so to be able to make an impact in the genre, I would also need to create something very visual and unique.
Whether the game is online or within a games store, the main distraction would be other games. This means that the game’s cover or advertisement must stand out against hundreds of other games. Being a gamer, I know that the title of the game is also a big factor into whether someone will pick up the game to look at the back blurb which means it also needs to stand out.
The reaction I would be looking from the audience is them to buy the game via the advertisment but also to enjoy the game fully and spread the word of mouth to increase awareness and overall revenue for the game.
Thursday, 15 September 2011
Brief Discussion
Brief Discussion with Renee Yeoman
Discussed brief about games design and mainly the outputs. Discussed merging the 3D animation class to create an advert for the game. I could split the animation up into blocks of 3 or 4 or doing the entire 90 seconds of either gameplay footage or just an advert that gains awareness about the game an entices people to play it. Discussed the target audience and the large age gap of 18 - 40. Talked about maybe shortening the gap to maybe 18 - 25 or something similar. I discussed that the gaming age range is very diverse but Indie games are usually reserved for the older generation of gamers and is also a very niche market.
Discussed brief about games design and mainly the outputs. Discussed merging the 3D animation class to create an advert for the game. I could split the animation up into blocks of 3 or 4 or doing the entire 90 seconds of either gameplay footage or just an advert that gains awareness about the game an entices people to play it. Discussed the target audience and the large age gap of 18 - 40. Talked about maybe shortening the gap to maybe 18 - 25 or something similar. I discussed that the gaming age range is very diverse but Indie games are usually reserved for the older generation of gamers and is also a very niche market.
Thursday, 8 September 2011
Interpretation Of Brief
Creative Process Interpretation of Brief
Paul Green - L000197544
I will be looking to create a game that is fun, visually appealing but also good value for money. The main audience that I will be communicating this to would be older gamers between the ages of around 18 - 40 who are interested in less mainstream games and more into Indie games. The audience would already have a good knowledge on how to play games as well as what they expect from an Indie game. An Indie game is generally very visually creative and unique so the characters, levels and gameplay must reflect this to attract the target audience. The audience should feel like they have enjoyed the game both visually and gameplay-wise. Apart from enjoyment of the game, they should also feel like they have no wasted their money, as even though Indie games are cheap, they should still contain enough content and enjoyment. Because the game will be mainly visual, my experience in working on animations will help during this process as I have worked on character designs and colour schemes which will carry on over to the design process for the games design. After the audience has played the game, I would be looking for them to spread the word of mouth of the game and generate more interest and income for the game.
Paul Green - L000197544
I will be looking to create a game that is fun, visually appealing but also good value for money. The main audience that I will be communicating this to would be older gamers between the ages of around 18 - 40 who are interested in less mainstream games and more into Indie games. The audience would already have a good knowledge on how to play games as well as what they expect from an Indie game. An Indie game is generally very visually creative and unique so the characters, levels and gameplay must reflect this to attract the target audience. The audience should feel like they have enjoyed the game both visually and gameplay-wise. Apart from enjoyment of the game, they should also feel like they have no wasted their money, as even though Indie games are cheap, they should still contain enough content and enjoyment. Because the game will be mainly visual, my experience in working on animations will help during this process as I have worked on character designs and colour schemes which will carry on over to the design process for the games design. After the audience has played the game, I would be looking for them to spread the word of mouth of the game and generate more interest and income for the game.
Creative Process Brief
Creative Process Brief
Paul Green - L000197544
Background
Knuckle Smash is a new games company that are looking for someone to design and promote a new Indie game for them. The programming and creation of the game will be done by the company but to do this, they will need character and level designs to know what they need to create.
Audience
The game will be primarily aimed at older gamers between the ages of 18 - 40 who are interested in playing Indie games.
Objectives
In order for Knuckle Smash to create and advertise the game they will need the following:
* 4 In game screenshot examples.
* Character and Enemy designs.
* Poster or cover design.
Deadline
The designs for the game will need to be done for the 1st quarter of November so that Knuckle Smash can start creating the game as soon as possible.
Paul Green - L000197544
Background
Knuckle Smash is a new games company that are looking for someone to design and promote a new Indie game for them. The programming and creation of the game will be done by the company but to do this, they will need character and level designs to know what they need to create.
Audience
The game will be primarily aimed at older gamers between the ages of 18 - 40 who are interested in playing Indie games.
Objectives
In order for Knuckle Smash to create and advertise the game they will need the following:
* 4 In game screenshot examples.
* Character and Enemy designs.
* Poster or cover design.
Deadline
The designs for the game will need to be done for the 1st quarter of November so that Knuckle Smash can start creating the game as soon as possible.
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